The success of a mobile app starts not with the code, but with understanding the audience and business goals. Without analysis, you can spend months on development and end up with a product that doesn’t solve users’ problems. Analytics allows you to avoid these risks and create an app that is in demand and delivers results.
We take a structured approach and break the process into stages:
Market Research
analyze competitors and their strengths/weaknesses;
study trends and best practices in your niche;
identify opportunities for growth.
Target Audience Analysis
define customer personas;
explore their needs, behavior, and pain points;
build hypotheses on which features will be most valuable.
Functional Analysis & Strategy
create a feature map for the application;
develop user flows;
define the Minimum Viable Product (MVP);
build a project roadmap for future development.
Financial & Time Planning
estimate the development budget;
set realistic timelines;
define milestones and key checkpoints.
At the end of the analytics stage, you will receive:
a detailed document with the app’s concept and functionality;
user personas and usage scenarios;
a product growth strategy with priorities;
a clear timeline and budget plan.
Save time and money by avoiding unnecessary work during development.
Reduce risks of creating an unwanted product.
Gain a competitive advantage by understanding how to stand out in the market.
Get a clear vision of what is being built and why.
Startups looking to test their idea before presenting it to investors.
Businesses planning to digitalize their services.
Companies that want a deeper understanding of their audience.
Teams with an existing product that needs strategic improvement.