Analytics

Why is analytics important?

The success of a mobile app starts not with the code, but with understanding the audience and business goals. Without analysis, you can spend months on development and end up with a product that doesn’t solve users’ problems. Analytics allows you to avoid these risks and create an app that is in demand and delivers results.

Our approach to analytics

We take a structured approach and break the process into stages:

  1. Market Research

    • analyze competitors and their strengths/weaknesses;

    • study trends and best practices in your niche;

    • identify opportunities for growth.

  2. Target Audience Analysis

    • define customer personas;

    • explore their needs, behavior, and pain points;

    • build hypotheses on which features will be most valuable.

  3. Functional Analysis & Strategy

    • create a feature map for the application;

    • develop user flows;

    • define the Minimum Viable Product (MVP);

    • build a project roadmap for future development.

  4. Financial & Time Planning

    • estimate the development budget;

    • set realistic timelines;

    • define milestones and key checkpoints.

What you get as a result

At the end of the analytics stage, you will receive:

  • a detailed document with the app’s concept and functionality;

  • user personas and usage scenarios;

  • a product growth strategy with priorities;

  • a clear timeline and budget plan.

Benefits for your business

  • Save time and money by avoiding unnecessary work during development.

  • Reduce risks of creating an unwanted product.

  • Gain a competitive advantage by understanding how to stand out in the market.

  • Get a clear vision of what is being built and why.

Who is analytics for?

  • Startups looking to test their idea before presenting it to investors.

  • Businesses planning to digitalize their services.

  • Companies that want a deeper understanding of their audience.

  • Teams with an existing product that needs strategic improvement.